University of British Columbia Press
Brand Command: Canadian Politics and Democracy in the Age of Message Control
Key Metrics
- Alex Marland
- University of British Columbia Press
- Paperback
- 9780774832045
- 8.8 X 6.1 X 1.3 inches
- 1.67 pounds
- Political Science > Political Process - Media & Internet
- English
Secure TransactionBook Description
The pursuit of political power is strategic as never before. Ministers, MPs, and candidates parrot the same catchphrases. The public service has become politicized. And decision making is increasingly centralized in the Prime Minister's Office. What is happening to our democracy? To get to the bottom of this, Alex Marland reviewed internal political party files, media reports, and documents obtained through access to information requests, and interviewed Ottawa insiders. He discovered that in the face of rapid changes in communication technology, the infusion of corporate marketing strategies has instilled a culture of centralized political control. At the core of the strategy is brand control; at stake is democracy as we know it.
Author Bio
Dr. Marland is trusted by Canadian politicians, political staff and other members of the public sector to respect their conditions for sharing information about what goes on behind the scenes in Canadian politics and governance. He is a co-editor of the UBC Press book series Communication, Strategy, and Politics.
His book Brand Command: Canadian Politics and Democracy in the Age of Message Control (UBC Press, 2016) won the Donner Prize for best public policy book by a Canadian and an Atlantic book award for scholarly writing, and his book Whipped: Party Discipline in Canada (UBC Press, 2020) was shortlisted for the Shaughnessy Cohen Prize for Political Writing. He is a member of the College of the Royal Society of Canada.
Education
BA Hons (Carleton); MA (Memorial); PhD (Lancaster)
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