- Wiley
Chinnovation
Key Metrics
- Ying Tan
- Wiley
- Hardcover
- 9780470827963
- 9.06 X 6.23 X 1.35 inches
- 1.35 pounds
- Business & Economics > Economic Conditions
- English
Book Description
Well, not quite.
Drawing on a wealth of on-the-ground stories and thorough research, Chinnovation: How Chinese Innovators Are Changing the World shows how Chinese companies of every stripe have dispelled this myth and overcome the barriers to successful, profitable innovation.
- How did Neil Shen, co-founder of CTRIP Capital China, see the opportunity for a Chinese travel site?
- How did Ray Zhang, CEO of Ehi, scale up one of the most innovative hybrid car-rental companies in China?
- How did Zhang Tao, CEO of Dianping, start a ZAGAT-inspired user-review site for restaurants and establish a continuous process of innovation?
Yinglan Tan has spent more than five years learning the secrets of Chinese innovators, a fast-growing subculture playing key roles in China's transformative transition from Made in China to Innovated in China. Learn:
- What is the path that an innovative Chinese private-owned enterprise take?
- How blue-chip innovators remix business models successfully in China?
- What are the capabilities that these innovative companies acquire?
- How they harness the necessary resources and navigate around legal restrictions?
- How do they attract, train and retain talent?
- How do these companies experiment with innovative approaches and also manage the risk of innovation?
- What are the lessons learnt and how would these entrepreneurial innovators advise others who are embarking on the same journey?
China's rapid economic growth has made it a crucial market but multinational corporations are now competing with China's own homegrown businesses. Chinnovation: How Chinese Innovators Are Changing The World uncovers the common threads amongst Chinese entrepreneurs as they reach into a wider world.
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