- Woodhead Publishing
Fashion Marketing Management
Key Metrics
- V Ramesh Babu
- Woodhead Publishing
- Hardcover
- 9789385059490
- -
- -
- Business & Economics > Industries - Fashion & Textile Industry
- English
Book Description
This book will be invaluable for all textile and fashion students on both undergraduate and postgraduate courses. It outlines the guideline and basics to the students about the activities of marketing and merchandising in apparel industry.
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