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Getting Naked: A Business Fable about Shedding the Three Fears That Sabotage Client Loyalty

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Key Metrics

  • Patrick M Lencioni
  • Jossey-Bass
  • Hardcover
  • 9780787976392
  • 8.3 X 5.5 X 1 inches
  • 0.85 pounds
  • Business & Economics > Management - General
  • English
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Book Description

Another extraordinary business fable from the New York Times bestselling author Patrick Lencioni

Written in the same dynamic style as his previous bestsellers including The Five Dysfunctions of a Team, Lencioni illustrates the principles of inspiring client loyalty through a fascinating business fable. He explains the theory of vulnerability in depth and presents concrete steps for putting it to work in any organization. The story follows a small consulting firm, Lighthouse Partners, which often beats out big-name competitors for top clients. One such competitor buys out Lighthouse and learns important lessons about what it means to provide value to its clients.

  • Offers a key resource for gaining competitive advantage in tough times
  • Shows why the quality of vulnerability is so important in business
  • Includes ideas for inspiring customer and client loyalty
  • Written by the highly successful consultant and business writer Patrick Lencioni

This new book in the popular Lencioni series shows what it takes to gain a real and lasting competitive edge.

Getting Naked: A Business Fable about Shedding the Three Fears That Sabotage Client Loyalty

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