- Kogan Page
The Grocers: The Rise and Rise of Supermarket Chains
Key Metrics
- Geoffrey Randall
- Kogan Page
- Paperback
- 9780749461041
- 9.14 X 6.14 X 0.53 inches
- 0.77 pounds
- Business & Economics > Industries - Retailing
- English
Book Description
The book examines the main players in the ever-changing European market and the Wal-Mart dominated USA market. The authors identify the key factors behind success so far and the qualities that will be needed to survive and win in this evolving industry. Highlighting internet shopping and other new ways of shopping, The Grocers discusses how challengers such as Ocado, an internet-only retailer, will create new challenges for existing companies.
The third edition covers the extensive developments that have revolutionized the grocery trade in the last 10 years, including regional players taking over established, global brands. Moreover, it examines current issues such as retailing in a recession, the rise of the hard discounters, and increasing international competition.
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