Audible Studios on Brilliance
Indistractable: How to Control Your Attention and Choose Your Life
Key Metrics
- Nir Eyal
- Audible Studios on Brilliance
- Audio
- 9781799745518
- 6.7 X 5.3 X 0.4 inches
- 0.15 pounds
- Self-Help > Self-Management - General
- English
Secure TransactionBook Description
Indistractable provides a framework that will deliver the focus you need to get results. (James Clear, author of Atomic Habits)
You sit down at your desk to work on an important project, but a notification on your phone interrupts your morning. Later, as you're about to get back to work, a colleague taps you on the shoulder to chat. At home, screens get in the way of quality time with your family. Another day goes by, and once again, your most important personal and professional goals are put on hold.
What would be possible if you followed through on your best intentions? What could you accomplish if you could stay focused and overcome distractions? What if you had the power to become indistractable?
International best-selling author, former Stanford lecturer, and behavioral design expert, Nir Eyal, wrote Silicon Valley's handbook for making technology habit-forming. Five years after publishing Hooked, Eyal reveals distraction's Achilles' heel in his groundbreaking new book.
In Indistractable, Eyal reveals the hidden psychology driving us to distraction. He describes why solving the problem is not as simple as swearing off our devices: Abstinence is impractical and often makes us want more.
Eyal lays bare the secret of finally doing what you say you will do with a four-step, research-backed model. Indistractable reveals the key to getting the best out of technology, without letting it get the best of us.
Inside, Eyal overturns conventional wisdom and reveals:
- Why distraction at work is a symptom of a dysfunctional company culture - and how to fix it
- What really drives human behavior and why time management is pain management
- Why your relationships (and your sex life) depend on you becoming indistractable
- How to raise indistractable children in an increasingly distracting world
Empowering and optimistic, Indistractable provides practical, novel techniques to control your time and attention - helping you live the life you really want.
Author Bio
Nir Eyal's book Hooked: How to Build Habit-Forming Products was published by Portfolio on November 4, 2014 and debuted on the Wall Street Journal business bestseller list. Hooked made several "best of" lists including being named one of the best business books of the year by Goodreads and the best marketing book of the year by 1800CEOREAD. The book highlights an equation, Behavior equals Motivation times Ability times Trigger, which is the basis for creating an addicting web application.
Nir is an Israeli-born American now residing in Silicon Valley, California. Nir co-founded two start-ups. The first, Sunshine Business Development was acquired in 2007. The second, AdNectar, received venture funding from Kleiner Perkins Caufield & Byers and was acquired in 2011.
Nir holds an MBA from the Stanford Graduate School of Business and a BA from Emory University.
Source: People Pill
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