Learn and Grow | Author Interviews | Book Summaries | Book lists | Summaries | Author Interviews | Shop Nonfiction books | Booklists | Non-fiction books | Book Reviews | Best Business Books | Best Management Books | Best Leadership Books | Best Business Strategy Books | Best Finance Books | Best Investment Books | Best History Books | Best World History Books | Best China History Books | Best India History Books | Best British India Books | Best American History Books | Best Science Books | Best Technology Books | Best Slavery Books | Best Economics Books | Best Macroeconomics Books | Best Health Books | Best Medicine History Books | Best Travel Books | Book Events | Author Events | Virtual Book Launch | Latest nonfiction books | Upcoming nonfiction books | Best University Presses | Harvard University Press | Yale University Press | Stanford University Press | Columbia University Press | Oxford University Press | Cambridge University Press | Chicago University Press | Pulitzer Prize | Recommended Books | Readara Book Experts | Readara Booklists | Readara Book summaries | Best Author Interviews | Best Nobel Prize Winners Books | Connect with Book Editors | Book Designers | Book Printers | Book Cover Designers | Best Book Agents List | Book PR and Marketing Agencies List | Book Wholesalers List Nonfiction books | Booklists | Non-fiction books | Book Reviews | Best Business Books | Best Management Books | Best Leadership Books | Best Business Strategy Books | Best Finance Books | Best Investment Books | Best History Books | Best World History Books | Best China History Books | Best India History Books | Best British India Books | Best American History Books | Best Science Books | Best Technology Books | Best Slavery Books | Best Economics Books | Best Macroeconomics Books | Best Health Books | Best Medicine History Books | Best Travel Books | Book Events | Author Events | Virtual Book Launch | Latest nonfiction books | Upcoming nonfiction books | Best University Presses | Harvard University Press | Yale University Press | Stanford University Press | Columbia University Press | Oxford University Press | Cambridge University Press | Chicago University Press | Pulitzer Prize | Recommended Books | Readara Book Experts | Readara Booklists | Readara Book summaries | Best Author Interviews | Best Nobel Prize Winners Books | Connect with Book Editors | Book Designers | Book Printers | Book Cover Designers | Best Book Agents List | Book PR and Marketing Agencies List | Book Wholesalers List | Book lists, Summaries, Author Interviews, Shop
Expedite your nonfiction book discovery process with Readara interviews, summaries and recommendations, Broaden your knowledge and gain insights from leading experts and scholars
In-depth, hour-long interviews with notable nonfiction authors, Gain new perspectives and ideas from the writer’s expertise and research, Valuable resource for readers and researchers
Optimize your book discovery process, Four-to eight-page summaries prepared by subject matter experts, Quickly review the book’s central messages and range of content
Books are handpicked covering a wide range of important categories and topics, Selected authors are subject experts, field professionals, or distinguished academics
Our editorial team includes books offering insights, unique views and researched-narratives in categories, Trade shows and book fairs, Book signings and in person author talks,Webinars and online events
Connect with editors and designers,Discover PR & marketing services providers, Source printers and related service providers
Making It in Public Relations is a comprehensive, realistic guide to everything one needs to know when pursuing a successful career in public relations. It is an introduction to public relations, written for students who want or need a definition of the profession to understand what they are moving into as a career. A thorough overview of the various roles and responsibilities involved in PR work, the different types of PR functions and activities, and its application in a variety of settings and scenarios are provided. In fulfilling the book's editorial role, author Leonard Mogel profiles the 10 largest public relations firms, life on the fast track at a small PR firm, how corporate communications is carried on at a large financial institution, and public relations for diverse organizations. It will be of interest to those studying public relations at the university level; recent mass communication, journalism, and public relations graduates; interns in public relations firms; and employees in other fields contemplating a move to this profession.
Making It in Public Relations: An Insider's Guide to Career Opportunities