Power Shift? Political Leadership and Social Media
- David Taras
- Political Science > Reference
Power Shift? Political Leadership and Social Mediaexamines how political leaders have adapted to the challenges of social media, including Facebook, Instagram, Twitter, and memes, among other means of persuasion. Established political leaders now use social media to grab headlines, respond to opponents, fundraise, contact voters directly, and organize their election campaigns. Leaders of protest movements have used social media to organize and galvanize grassroots support and to popularize new narratives: narratives that challenge and sometimes overturn conventional thinking. Yet each social media platform provides different affordances and different attributes, and each is used differently by political leaders.
In this book, leading international experts provide an unprecedented look at the role of social media in leadership today. Through a series of case studies dealing with topics ranging from Emmanuel Macron and Donald Trump's use of Twitter, to Justin Trudeau's use of selfies and Instagram, to how feminist leaders mobilize against stereotypes and injustices, the authors argue that many leaders have found additional avenues to communicate with the public and use power. This raises the question of whether this is causing a power shift in the relationship between leaders and followers. Together the chapters in this book suggest new rules of engagement that leaders ignore at their peril.
The lack of systematic theoretically informed and empirically supported analyses makes Power Shift? Political Leadership and Social Media an indispensable read for students and scholars wishing to gain new understanding on what social media means for leadership.
David Taras is professor of Communication Studies and holds the Ralph Klein Chair in Media Studies at Mount Royal University.
Before coming to Mount Royal, David taught at the University of Toronto, the University of Amsterdam and, most recently, the University of Calgary, where he served as the Ernest C. Manning Chair in Canadian Studies. While there, he received the Students' Union Award for Teaching Excellence five times and was inducted into the Teaching Excellence Awards Hall of Fame in 2011.
David received a PhD in Political Science from the University of Toronto and is a graduate of the Legislative Internship Program at Queen's Park.
He has served as an advisor to the Alberta government on national unity and as an expert advisor to the House of Commons Standing Committee on Canadian Heritage during its two-year review of Canadian broadcasting policy from 2001 to 2003.
He was president of the Canadian Communications Association and served two terms on the Board of Governors of the University of Calgary. He received the Alberta Centennial Medal in 2005.
A leading expert in the area of Canadian media policy and its relationship to Canadian identity and democracy, David is a regular commentator on Global TV's Morning News. He is the author of The Newsmakers: The Media's Influence on Canadian Politics and of Power & Betrayal in the Canadian Media. He is co-author of The Last Word: Media Coverage of the Supreme Court of Canada.
In addition, he has edited or co-edited more than a dozen books including three volumes in the How Canadians Communicate series, four editions of A Passion for Identity: Introduction to Canadian Studies and, most recently, Making a Difference: The Internet and Elections in Comparative Perspective.
A co-edited book, How Canadians Communicate IV: Media and Politics was published in 2012 and Media Shock and the Future of Canadian Democracy will be published in 2013.
Source: Mount Royal University
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