Kogan Page
Public Relations in Practice
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- Anne Gregory
- Kogan Page
- Paperback
- 9780749433819
- 9.24 X 6.46 X 0.73 inches
- 0.73 pounds
- Business & Economics > Public Relations
- English
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Book Description
The role of the public relations practitioner is becoming ever more demanding. Even those entering the profession are expected to already possess sophisticated skills. Public Relations in Practice helps develop these skills by looking at the key functional areas of public relations from the practitioner's point of view.
Public Relations in Practice
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