Marty Cagan
Radical Focus:Achieving Your Most Important Goals with Objectives and Key Results
Book Summary
When businesses succeed, they do so by setting goals and achieving milestones, but, most importantly, by focusing on key results as a way to measure progress. However, many startups and organizations get distracted, and there are plenty of diversions even for the most disciplined ones.
Christina R Wodtke, author, speaker and a successful entrepreneur, explains in an interview with Readara why entrepreneurs need to focus on few objectives and measure performance with quantitative metrics. She shares experience and insights drawn from her time at some of the hottest startups in Silicon Valley.