- Maven House Press
The Way of the Warrior in Business: Battling for Profits, Power, and Domination - And Winning Big!
Key Metrics
- Donald Hendon
- Maven House Press
- Paperback
- 9781938548062
- 9.01 X 6.03 X 0.61 inches
- 0.88 pounds
- Business & Economics > Marketing - General
- English
Book Description
The book provides assessment tools, checklists, action plans, and marketing tactics that you can use to: Win price wars, product wars, promotion wars, and channels of distribution wars; Repel attacks from big-name brands and actually defeat them; Win the battle for your customer's mind by positioning your brand appropriately; Effectively market your products and services - and yourself; Plan well - decide on the right things to do and do them right; Become more creative and out-think your competitors; Negotiate well and persuade people to do what you want them to do.
Whether you're the marketing manager of a Fortune 500 company or an entrepreneur or small business owner, The Way of the Warrior in Business will show you how to make winning a habit.
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